360° CAMPAIGN
PZU
The world's best tennis player is a very busy girl. Yet, she found time for us, and became a hero of our advertising campaign for PZU.
The 360-degree campaign, featuring Iga Świątek, that communicates the comprehensive PZU Auto insurance, thanks to which a car owner can overcome any unexpected situation, was carried out in autumn 2022.
Our agency is responsible for the communication strategy, writing scripts and production of TV and radio spots, design and DTP of print materials, design and emission files of e-mailings, design of banners, display formats, SoMe posts and POS materials for selected branches and offices of PZU agents.
Iga Świątek, No. 1 tennis player in the world, and PZU, No. 1 insurance company in Poland, join forces in our campaign
Creative ideas, creative work, preparation and production of materials for TV, radio, Internet, SoMe and POSM
Communication strategy, KV, ad scripts, print material design with DTP, design and final files of e-mailing
