Tax accounting deadline is the hottest time for foundations and NGOs such as Rakiety Foundation, an organization we give support in the field of communication. 

And after implemented rebranding od Rakiety, which helped us set the foundation in the world of cosmic challenges faced by oncological patients, we created campaign inspired by one of the world’s most difficult missions – Apollo 13.  A mission that needed support to land safely. Same as patients of Rakiety Foundation.

As part of the campaign we’ve made an emotional spot about oncological patient suspended between disease and challenges of everyday life. We also created social media communication, radio spot, mailings, digital banners and campaign website.

Comprehensive campaign enabled us to reach a large audience and persuade people to donate a 1% from tax to Rakiety Foundation. We built warm yet strong image of the organization, for which there is no impossible things.