Finlandia Botanical combines the mild taste of Finlandia vodka with the unique flavors of Finnish nature. And to introduce this new product to the stores in an interesting and effective way, we also combined taste with nature in our sales communication.
In order to support Finlandia’s new product launch, we developed series of stands, unique wobblers, bars, educational flyers, and many other materials customers could find in large malls.
Our campaign allowed them to experience Finnish world and get familar with the best of Finnish nature. The attention-drawing materials performed not only image, but also sales and educational functions. Then, we could introduce new Finlandia Botanical product to Polish market in even more effective way.